Chatbots are indispensable nowadays. Although they have existed for a few years, they have become increasingly popular in recent years, not least due to the media hype surrounding ChatGPT. Companies are increasingly relying on chatbots to be able to help customers faster and more efficiently. There are many different providers and features on the market, making it difficult to keep track. In this article, we’ll compare the best digital assistants, explain their benefits for businesses, and highlight best practices for customer service, marketing, and sales.