Apple Tap to Pay uses Near Field Communication (NFC) technology, built into most recent iPhone models. Customers can simply hold their iPhone or Apple Watch up to the retailer’s iPhone to make a payment. The transaction is then processed via the Apple Pay platform, known for its security and ease of use.

• The launch of this feature in Europe is expected to further increase the adoption of contactless payments. At a time when many people are trying to avoid physical contact for health reasons, Apple Tap to Pay offers a safe and convenient alternative to cash or cards.

• However, Apple Tap to Pay is only available on certain iPhone models. Merchants must also integrate the Apple Pay platform with their payment systems to use this feature. A full list of compatible devices can be found here: https://support.apple .com/de-de/HT208531

Despite these requirements, the launch of Apple Tap to Pay in Europe (UK only for now) is an important step towards an increasingly digital and contactless payments landscape. This development is expected to bring benefits to both consumers and retailers.

Using Apple Tap to Pay is as simple as Apple users are used to, and is similar to the procedure of other payment service providers such as PayPal or Google Pay:

• Check your device’s compatibility: Apple Tap to Pay is only available on certain iPhone models that support the necessary NFC technology. You must have an iPhone 6 or later model to use Apple Pay. Here is the compatibility list: https://support.apple.com/de -de/HT208531

• Set up Apple Pay: If you haven’t already set up Apple Pay, open the Wallet App on your iPhone, tap the plus sign and follow the prompts to add your credit or debit card. You may need to contact your bank or card issuer to verify the card.

• Set up payments: If you’re a merchant and want to use Apple Tap to Pay to accept payments, make sure you’re using the latest version of iOS and the Apple Pay platform integrated into your payment systems. Customers can then simply tap their iPhone or Apple Watch to your device to make a payment.

• Accept payment: As soon as the customer touches their device to your iPhone, a notification will appear on your screen. You must then confirm the payment by tapping the “Accept” button.

• Payment Confirmation: After the payment is completed, you will receive a confirmation on your screen and a receipt will be automatically sent to the customer.

The arrival of Apple Tap to Pay in Europe could have a significant impact on the digital payments market. It offers small businesses and merchants a cost-effective way to accept contactless payments without having to invest in expensive hardware. Additionally, the launch of Apple Tap to Pay could boost competition in the industry. Other digital payment solution providers are likely to develop similar features to compete with Apple.

• Increased acceptance of contactless payments: With the launch of Apple Tap to Pay, more merchants and consumers could be encouraged to accept and use contactless payments. This could lead to contactless payments becoming even more common in Europe.

• Changing competitive landscape: Apple Tap to Pay could increase competition among digital payment solution providers. Other companies may be pushed to develop similar features to compete with Apple.

• Increased adoption of Apple Pay: Although Apple Pay is already available in many European countries, some consumers and merchants have been reluctant to use it. With the launch of Apple Tap to Pay, that could change as the feature makes using Apple Pay even easier and more convenient.

• Benefits for Small Businesses: Small businesses and merchants could particularly benefit from the introduction of Apple Tap to Pay. The feature allows them to accept contactless payments without having to invest in expensive hardware. This could help reduce operational costs and increase efficiency.

• Changes in consumer behavior: The introduction of Apple Tap to Pay could also affect consumer behavior. Consumers could be encouraged to use their smartphone for payments more often, leading to another Digitization of payment transactions.

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